WEBVTT

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And you guys shared with me that you guys are both software engineers at the moment.

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Um, so why don't we talk a little bit about what major project or projects you guys have been working on recently,

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and we'll start there, and then we'll talk about, um, what gave you the idea for that project and where you see

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it going in the future and, and this type of thing.

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Yeah.

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All right. So the project is called Xtra, and for now it's an open source project.

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Um, the main idea of the project is to make, uh, to make, uh, the current product queryable.

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Um, our, uh, main, uh, idea and, uh, the way we're seeing, uh, the future of the SaaS product,

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um, is that we believe that's the time that you navigate inside the, the UI, uh,

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the complex UI. It's going to be shrinking because of the AI.

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Uh, we believe that now the users are more preference to, to just give a simple query

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and let the, uh, AI, um, do the heavy workflow, um, for them.

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Um, and for that reason we build, uh, the Xtra.

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And this project, we give an infrastructure that in simple way and, and also given

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a widget that you can inject inside your UI and, and, and based on our-- based on our widget and, uh, infrastructure,

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you can make your, uh, make your UI and all the-- all your product queryable

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in a easy way. Um, and that's our main, uh, goal.

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That's really interesting. And as somebody-- I have a lot of experience working with CRM systems, for example,

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um, it's-- it can be-

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Yeah

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... I spent a lot of my life, uh, looking for a certain button, you know, or something like that.

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Yeah. Exactly.

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That's the point, yeah.

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It, it, it's part, it's part of the scenario, yeah. There's a lot of scenario.

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You know, there's all the AWS, uh, UIs that it's so complex-

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... and you need a deep, uh, you need a, a really domain expertise how to navigate and all the functionality and

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all the options. So we believe that if there is a, you know, a bodyguard that sit, uh, uh, next to you and you

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can ask him whatever you want, and he can guide you exactly how to create thing that related to your organization,

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um, um, I think it, it, it will be awesome, and we believe that this is w-what the SaaS platform are going to

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provide. Um-

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Yeah

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... and, and for, and, and that-- for that reason we build it from first day to focus on SaaS company and on, on,

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on big organ-organization.

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It's not just a personal assistant like the other product, like the OpenClou or a Mass or something like that.

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Uh, all the famous that you know that's, uh, that's like a personal assistant and chatbot that you can interact

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with them, and they can do for you a task. And we believe that these platforms are not, um, relevant

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for big organization with identity and multi-tenant, um, and, and, and that's why from the first, uh, step

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we focused to build it, uh, the architecture and all the, and all the platform to, to focus on, uh,

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on, uh, organization, and that's it.

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Yeah. And that-- So this works across all different systems.

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This is really interesting. So this, this works-

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... this could work with a CRM platform or with-

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Yeah

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... something as complicated as AWS.

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Yeah. It's required-

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Yeah

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... uh, ten or five minute to define exactly what the agent and what is the MCPs and all the

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background thing that you need, uh, that you want to expose to the agent.

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But the engine and the architecture we build, uh, it generate automatically.

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So it mean that you need to declare about what you want, which agent, why the hierarchy, what the domain expertise

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of, of each want, but you declare it in a simple way currently in the YAML file, and it's automatically generated

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and make all the, all the harnessing, uh, for you.

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Mm-hmm. Wow. And how long have you guys been working on this project?

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Um, we work, uh, on it, uh, three months, but-

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Yeah

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... um, it take time for us to, to build it because, uh, um, you know, in AI world-

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Actually, the, the idea, the idea come, come last, uh, uh, half a year.

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But until we, uh, until we start to, uh, develop, we think a lot of the architecture and how

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we're gonna do it on the right way.

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So now we are developing three months, but we thought, we thought about the solution, like half a year.

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Half a year ago.

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Yeah.

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Yeah. And how do you plan, uh, what's your kind of forward-looking view of it?

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What do you guys plan to do, uh, going forward with the project?

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Or what-- Would you like to add other features or, or monetize it or market it in some way?

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What's the, the forward-looking view for you guys?

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Yeah. Um, currently, um, we do some marketing to- To, to, to do, to do

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a validation, we would like to integrate to existing systems and validate our, uh, engine.

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Um, and in the future we are going to offer, uh, specialized features that will be dedicated to the organization

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itself. If there is some edge cases that's unique for a specific organization or something like that, we would

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like to implement it. Um, now our main goal is, um, is to extend it, um,

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to offer more, uh, specialized features and, and to make it more simple to integrate.

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Um, to build a new UI that will be easy for them to integrate, and also to ship it more quickly

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and give the full, uh, the full, you know, the, the full environment that helps you to, to, to,

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to, to deploy to your organization. That include inside observability tools, and it cl- include inside, uh, the

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infrastructure, the connected to d- to database to manage the identity, to-

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Mm-hmm

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... to, to do quickly the authorization and the authentication to the existing, uh, systems.

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So this is what we focus now.

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Mm-hmm. Mm-hmm. So making it more, making it more, uh, uh-

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Robust, I think.

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Yeah. Robust and, and giving it different features within the organization.

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Yeah, exactly.

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And then what, what types of organiz- what types of organizations or customers do you think, or both people, would

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get the most value out of, out of this? Who you think are your ideal user?

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Um, I, I think-

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We, I, I think ... Mm-hmm. Okay, go. Go on. Go on then.

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[laughs]

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No, may- maybe it's contradict from my w- from what I think, so yeah, go ahead.

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[laughs]

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Okay. Okay. Uh, okay. So I believe, I believe, uh, for, uh, a lot of companies now, big company are, um, uh, have

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a lot of domains. Like, if you are in the cybersecurity, they have domain for, uh, you know, cloud security and,

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um, for, uh, uh, on-prem security and all, all, all the domains.

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So they have unified UI for all the, all their domains, and maybe sometimes it's gonna be complex, um, to,

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uh, for a regular user to use a huge, uh, UI with a lot of, um, capabilities for, um, each domain.

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Um, so we, we really, we really think that the, the, the, the new S- the, the SaaS until now builds, uh, huge,

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uh, user interfaces. Uh, and feature on top of feature on top of feature.

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Um, so, uh, now, uh, they want to, uh, make it accessibility more for the,

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for, for their customer. So it, the, the, the, the big, the, the, the big, the enterprises are,

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are more ... I think they more need it.

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Mm-hmm. The bigger enterprises with more complex cloud structures would, uh, would be the, would typically get

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the most value out of it. Yeah.

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Yeah.

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Yeah. And do you agree with that, Asaf?

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Yeah, exactly.

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I think because they offer a lot of features, applications that solve different domains, um,

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you know, they, they also run, uh, for a long time, so they build layers on top of layers on top of layers.

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So I think the main idea of the UI, it's to unified, and now the option to inject

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inside in a widget, it's help also to make it more simple to na- instead of navigate, you can make

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the ... Uh, we, we don't, we don't believe that it will replace the UI, because still if there is a simple, uh,

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op- operation that you would like to see, like to review a specific, uh, page, or just to ...

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You know, sometimes it- it's simple to click instead, instead of just to make a query.

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But we believe that the heavy thing that's need, or the big process that can offer by the UI, we can replace it

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now w- with a, with a simple language.

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Yeah. And this is mo- this is solely through, uh, through simple language?

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Or you just give it commands? Or you also, you-

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You have like a UI layer for your-

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No, sim-simple la-simple language like you interact with the LLMs, like, uh, OpenAI or-

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Yeah

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Yeah.

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Yeah. Oh, interesting. And, um, uh, what kind of ...

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So HiRey is a, is a social networking platform.

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What kind of, uh, connections do you think at this stage of your product development or your growth would be most

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useful to you? Is there ... Yeah.

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I think the, for now, it's find a, a, a small company, I think maybe a startup

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that's l- that's, as part of its roadmap is to build a product like that.

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Um, and, and it can, it can, uh, you know, bet on us that, uh, to take our, to take

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our, uh, platform and let us, give us the option to prove that, uh, it's worth it.

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Yeah.

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So yeah.

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So looking to partner with other startups that, that are-

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... that also have a relatively complex cloud infrastructure

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Yeah. Yeah. We, we think-

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Design, design partners. Yeah

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Yeah.

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We think a lot of startup are building now is product, um, by, uh, f- AI first driven.

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So, um, they, they ... most of their feature are gonna rely on, uh, uh, AI features.

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So I, we think, uh, uh ...

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And, and we know, uh, things like what we're solving are part of the roadmap.

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Uh, but we need a first connection, right?

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Yeah. Yeah. That, that's the hardest part for a lot of people, making the right connection at the right time.

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It can make all the difference. Yeah. And, um, where did you guys get your first few users for the, uh,

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for your product or testers or something like that?

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Um, we just, uh ... First of all, we have several friend in the industry that they, we ask for them to try it,

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and also in the Reddit, uh, community.

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We ask, uh, some feedback and there is some, uh, uh, some, uh, engineers that are interesting, so they also run

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the platform integrated to a different mock, uh, UIs.

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Yeah.

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We currently have a couple contributors that are, um, using the product day by day.

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They're, they're also helping with the development. So, uh, we got, we, we're getting feedback, uh, from, from

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the community, right? Mm-hmm.

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Yeah. And they're like, I'm assuming they're like ... I mean, it's kind of an easy sell to a dev or somebody managing

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these cloud systems. It's like, "Hey, my product could potentially save you a ton of time," right?

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Yeah. Yeah. Exactly.

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Yeah.

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Because I think the, the easy way that the, that the product already decide that you want, uh, uh, a,

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a, a widget inside this platform, and now when the, when the developer teams start to implement it, uh,

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for them it's the easy way to take it from the, the, the GitHub and start to work on top of it.

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Because, you know, the, the, the great code, uh, that you got, it's the code that's not written by you, you know?

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[laughs]

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[laughs] Yeah.

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Yeah. Or, uh, or at least that are, you know, fully debugged, fully, fully analyzed.

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Uh, first draft is never perfect.

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Yeah. And also all the maintenance, you know? Because now we have a compu- a community and contributors, so we

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can solve quickly bugs and give a, a, a great baseline, uh, to work on top of us.

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Yeah. Yeah. You need other people to help debug.

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You're never, you're not really gonna find all of them on your own.

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Yeah.

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Yeah. Cool, guys.

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Well, awesome. Well, yeah, they ... So yeah, that's, that's really all I had for, uh, for us to talk about today.

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So thank you for taking the time to talk about Xtra and, uh, share a little bit about, you know, your vision for

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it and where you guys are gonna go and, and connections you'd like to make.
