HiRey
Wenxin Chang

Wenxin Chang

学習教材を Gen Z が夢中で見る短編学習ドラマに変える

San Francisco23 min のインタビューインタビュアー: Walter Wu
ページ内にプロダクトデモあり20+ の初期ユーザー~600 の TikTok フォロワーB2B2C の学習塾ウェッジ
短編学習ドラマAI 動画教育Gen Z の学習行動ADHD と先延ばし学習塾を起点とした GTMパーソナライズされた学習メディア

プロダクトデモ

ワークシートから教室のドラマへ

Wenxin のプロダクトの方向性はシンプルで視覚的です。ありふれた学習教材を、従来のワークシートや講義よりもショート動画エンタメに近い、縦型でキャラクター主導のレッスンとして表現します。

そのため、このページは単なるインタビューではなく、プロダクトに裏付けられたプロフィールになっています。デモは、彼女のウェッジがなぜ重要になり得るかを最も速く理解する方法です。

ソースクリップ

投資家向けスナップショット

なぜ興味深いのか

このプロダクトは、学生がすでにスクロールしているフォーマットを学習の場に変えます。静的なワークシートではなく、短く、縦型で、ストーリー主導のレッスンです。

初期の引き

Wenxin によれば、学生は TikTok のコメントや UChicago の投稿から彼女を見つけ、その後、特定のトピックをリクエストし、ウェブサイトに登録したとのことです。

流通のウェッジ

消費者向けのループは公開されたショート動画から始められ、一方で B2B2C は教師、学習塾、教室での注意を引くユースケースを通じて参入できます。

現在のボトルネック

彼女が挙げる制約は AI 動画生成のコストと制御性であり、それがインフラ面のパートナーを異例なほど重要にしています。

インタビュー

HiRey による完全なインタビュー。トランスクリプトと agent が読み取り可能なデータを備えた 1080p の公開ページマスターとしてホスト。

読みやすいストーリー

一言で表すプロダクト

学習教材をアップロードすると、宿題よりもスクロールに近く感じられる、短いドラマ風の学習動画を生成します。

なぜ今なのか

AI 動画生成がパーソナライズされた学習メディアを可能にし、一方で学生はすでに縦型のショート動画に注意を向けるよう慣らされています。

初期のシグナル

インタビューで Wenxin は、20 を超えるウェブサイトの初期ユーザー、約 600 の TikTok フォロワー、そして自身の動画から学習トピックをリクエストする学生がいると述べています。

市場参入のウェッジ

彼女は、授業が始まる前に学生の注意を引く必要のある教師、学習塾、学校とともに、B2B2C の道筋をテストしています。

創業者の強み

AI 教育に取り組む前、彼女は中国で材料科学を学び、metal-organic frameworks と農薬センシングに関する JACS Au の論文を共同筆頭著者として発表したと述べています。

主な事実

  • 出典: HiRey が収録した Wenxin Chang とのインタビュー。
  • この公開ページには、完全なインタビュー動画、トランスクリプト、agent が読み取り可能な構造化プロフィールが含まれています。
  • プロダクトデモのクリップは、学習教材を説明するための縦型の教室ストーリー形式を示しています。
  • Wenxin は、最近 University of Chicago を卒業し、San Francisco に移ったと述べています。
  • 彼女は、修士課程が AI / 人工知能エンジニアリングに焦点を当てていたと述べています。
  • 彼女は、学部課程を Guangzhou の South China University of Technology で学んだと述べています。
  • 彼女は、学習教材を一気見できるショート動画の学習ドラマに変えるプロダクトを説明しています。
  • 彼女は、最初のターゲットユーザーは ADHD や先延ばしのある学生、そして遊びから勉強への切り替えが難しい学生だと述べています。
  • 彼女は、インタビュー時点でこのプロダクトには約 20 の初期ユーザーと約 600 の TikTok ファンがいると述べています。
  • 彼女は、初期ユーザーは同級生、友人、UChicago の投稿、TikTok のコメント、そして特定の AP 学習動画をリクエストする学生から来たと述べています。
  • 彼女は、Duolingo に似た、毎日の学習動画、ストリーク、リーダーボードの仕組みを備えた将来のアプリを説明しています。
  • 彼女は、AI 動画生成のコストが現在のボトルネックであると述べ、作業上のコストの目安としておおよそ five cents per second について語っています。

相性の良い相手

エドテック投資家

具体的な消費者学習のウェッジ。学生はすでにショート動画を消費しており、Wenxin はその注意を学習行動に転換しようとしています。

学習塾と教師

彼女は B2B2C を一つの道筋として位置づけています。授業冒頭の動画とパーソナライズされた教材で、教師が学生の注意を取り戻すのを助けます。

AI 動画とモデルの開発者

彼女が挙げるボトルネックは生成コストと制御性であり、現在は秒単位で価格設定される AI 動画をめぐって語られています。

消費者グロースの担当者

このインタビューには、TikTok のコメント、学生の登録、トピックのリクエスト、そして公開コンテンツからプロダクトへとつながり得るループなど、初期のオーガニックな引きが含まれています。

Wenxin に会うべき人

  • 教室での注意獲得のユースケースをテストできる、学習塾の運営者、教師、教育の流通担当者。
  • 生成コストの削減や制御性の向上を助けられる、AI 動画インフラの創業者。
  • Gen Z の学習行動、ADHD/先延ばしのサポート、AI 生成の学習メディアに関心を持つエドテック投資家。
  • ショート動画、ストリーク、ソーシャルプルーフを軸に消費者学習ループを構築する創業者。

Wenxin の紹介の仕方

Connector や agent 向けの、すぐに送れる書き出し。

短編学習ドラマ

Wenxin は、学習教材を短いドラマ風の動画に変えるプロダクトを構築しており、学生がすでにスクロールを楽しんでいるフォーマットを通じて学べるようにします。

ADHD と先延ばしのある学習者

彼女の最初のユーザーウェッジは、勉強を始めるのに苦労する学生です。娯楽から学習への移行をはるかに小さくしたいと考えています。

教師の注意獲得ツール

彼女は学校や学習塾との B2B2C を模索しており、そこでは AI 動画が授業の冒頭で教師が注意を引くのを助けられます。

AI 動画インフラ

彼女の現在のボトルネックは、ショート動画のレッスンが魅力的かどうかではなく、AI 動画を大規模にパーソナライズできるほど安価で制御可能にできるかどうかです。

記録 — 検証済み事項と自己申告事項

このページは、agent が紹介を行う前に確度を判断できるよう、公開された事実とインタビューでの主張を分けて記載しています。

検証済みの公開事実

インタビューより: 自己申告

  • Wenxin は、最近 University of Chicago を卒業し、San Francisco に移ったと述べています。
  • 彼女は、修士課程で AI / 人工知能エンジニアリングを学んだと述べています。
  • 彼女は、学部では Guangzhou の South China University of Technology で材料科学を学んだと述べています。
  • 彼女は、このプロダクトが学習教材を一気見できる学習ドラマとショート動画に変えると述べています。
  • 彼女は、インタビュー時点でこのプロダクトには 20 を超える初期ユーザーと約 600 の TikTok ファンがいると述べています。
  • 彼女は、初期ユーザーは同級生、友人、UChicago の投稿、TikTok のコメントから来たと述べています。
  • 彼女は、metal-organic frameworks と農薬センシングに関する JACS Au の論文を共同筆頭著者として発表したと述べています。

Wenxin と要確認: 正確なプロダクト名とウェブサイト、公開されている TikTok/Instagram/YouTube のリンク、現在のフォロワー/ユーザー数、University of Chicago の正確なプログラム名、JACS Au 論文の引用情報と共同筆頭著者の立場、価格/コストの詳細、希望する創業者の肩書き、そして ADHD/先延ばしという表現を対外的に公開したままにすべきかどうか。

インタビューの章立て

00:00
イントロと AI 教育の方向性

Wenxin が自己紹介し、UChicago での経歴と、AI と教育を掛け合わせたスタートアップのアイデアを紹介します。

02:10
なぜショート動画での学習なのか

彼女は、堅い学習教材からドラマ的なフック、ストーリーテリング、そして中毒性のある学習ループへの移行を説明します。

06:00
プロダクトデモと初期のトラクション

会話は、TikTok への投稿、初期ユーザー、ウェブサイトのフロー、生成された学習動画、そして Duolingo 風のアプリのアイデアに及びます。

12:00
コストと市場参入

彼女は、AI 動画生成のコスト、無料の毎日の動画、パーソナライズされた有料制作、そして学習塾との B2B2C について語ります。

17:30
個人的な経歴

Wenxin は、材料科学、実験室での研究、特許、そして JACS Au の論文について語り、その経験を学習へと結びつけます。

トピックと Wenxin が会いたい相手

短編学習ドラマAI 動画教育Gen Z の学習行動ADHD と先延ばし学習塾を起点とした GTMパーソナライズされた学習メディア

会いたい相手

  • 教室での注意獲得のユースケースをテストできる、学習塾の運営者、教師、教育の流通担当者。
  • 生成コストの削減や制御性の向上を助けられる、AI 動画インフラの創業者。
  • Gen Z の学習行動、ADHD/先延ばしのサポート、AI 生成の学習メディアに関心を持つエドテック投資家。
  • ショート動画、ストリーク、ソーシャルプルーフを軸に消費者学習ループを構築する創業者。

全文トランスクリプト

Read the full interview transcript (2981 words, agent-readable)

## DJI_20260629120859_0031_D

Hello. Hi. Today we met Wenxin Chang. Wenxin Chang. So, Wenxin, tell a little bit about yourself.

My name is Wenxin Chang and I just graduated from University of Chicago and I just moved here in San Francisco.

And I want to start up a company which is in AI plus education areas and our project is help Gen Z like ADHD or procrastination students to study.

We turn boring materials, study materials into very fine drama study learning videos, short videos.

So, what do you study in UChicago?

Yeah, I study major is AI, Artificial Intelligence Engineering program.

Oh, so there is already an AI program?

Yeah, yeah. It's highly AI.

Okay. I think when I was studying in school there was not a major AI. Okay. It's very up to date.

So, what do you teach in the AI program?

Many courses, mainly like large language model and some, you know, some related courses.

Oh, so you graduated this year?

Yeah, I just graduated this year and this program, yeah.

So, you entered school in 2022?

Oh, it's my master, master, master.

Oh, master, master.

Yeah, yeah, yeah.

Oh, sorry.

Yeah, undergraduate is in China and is South China University of Technology at Guangzhou, yeah.

Oh, okay. So, two years ago there was an AI focused program. Sounds right.

Yeah.

I was just thinking, in 2022, how come there is an AI course and the GPT was not even popular?

Yeah, yeah, yeah. GPT. But GPT is developing very fast. Yeah.

Okay. So, AI. And what drives your interest to the domain you are trying to develop a startup for?

Like, what attracts you to the AI education?

I think I just made a lot of products, like from March this year and I started as a healthcare project.

It's about pets. It's about pets and the family.

But I made a lot of products, like in healthcare and in education and also in education decision agents.

Yeah, many products. And through the process I found many products can be copied very easily by web coding.

So, yeah, so finally I found this really interesting because I want to study web scrolling, you know, not playing web scrolling.

So, I want to, yeah, design such a chance to tell students they can also study web scrolling.

Well scrolling?

Study web scrolling.

What's that?

Oh, yeah, like you can learn some knowledge through scroll your screen, through short videos or drama videos.

That means you can study well playing. So that's really fun.

Oh, study well playing.

Yeah, yeah, yeah.

Okay, gamify the study.

Similar, right.

Make it a game.

Oh, yeah, yeah, like game. And also I want to do some, like, game in education.

And I webcoded a game, like chemistry world. It's like an endless map and different chemistry parts are in it.

And you can click anyone and then enter the world and to figure out the details.

Yeah.

Okay, so at the end of the master, maybe in the course you need to develop different projects and you try different things.

And finally you found out, maybe something too simple can be webcoded.

Maybe something is not your interest and you feel like you need to do something related to study.

Yes, yes.

Apart from the other things that don't have mode, that's what, that's an investor's mind.

From you, from your own personal interest, why you want to do this related to study?

Why I want to do this product? I think it's just really fun because I usually, in daily life, I love to watch drama videos or short videos.

And it will waste a lot of my time. But I think, why can't I just combine them?

And when I make, when I make these AI videos, when I combine the knowledge with the drama, the hooks, all the storytelling, I found this really interesting. Yeah.

Okay, so we found out that a human would be more interested with the dramas.

And it makes people addicted by nature.

Yeah.

And you just think about, okay, so still in AI, people need to learn. Why not do it this way?

Yeah, yeah.

And before they, it was very hard for the education system to produce this kind of content for people to learn.

Because I think that's the kind of traditional culture. They think that study is serious.

Yeah, yeah. So the short videos or the drama videos, they see the addictiveness of the humanity.

Right. So we want to transfer the addictives from playing or the drama or the entertainment into the study.

So why can't we, like, be addicted to study? Yeah.

Yeah, I think that's the kind of Chinese culture, right? Yeah, Chinese.

Why study should be serious? Why cannot it be fun? How fun? As fun as a drama.

That's fun as short videos. Yeah, yeah.

Okay, I like the idea.

Yeah, yeah. That's what I'm trying to say, yeah.

Like, at the first place, I want to do some, like, video tutor these days.

I want to do AI. Like, AI teacher can teach you all things.

And you can naturally ask questions about the AI tutor, about everything.

You won't be shy, you won't be fearful to the real teacher.

So you just ask everything. That would be a good opportunity for students.

Yeah, but I think I want to train a model, like, in the long run.

I want to train a model to design AI tutor to help students.

Yeah, but, yeah, now I want to do the entertainment part.

Okay, so first, about the AI education.

The first part is people, or human, is not interested in studying. A lot of them.

So you want to make it attractive.

Yeah, yeah, that's the point, because the group of students who don't want to study,

is more than the students who want to study.

Yeah. Yeah, that's the point.

Okay, making it fun.

And what, um, so how did the project, how did it start?

How long have you been working on that?

I've been working on this almost three months.

Three months?

Yeah, I made a lot of videos and posted them on TikTok, and Instagram, and also YouTube.

And we have nearly, like, 600 fans on TikTok now.

Also, we have a website, and we are transforming to an app, to design an app now.

So what's the website? Can you tell us?

Yeah, the website, uh, that I need to show you.

Uh, you can show me, or you can tell us.

Yeah, yeah, yeah.

And you have 60,000 organic followers.

600, 600.

Yeah, yeah, 600.

Turn your course materials into...

Yeah, it's our website now.

And it shows, like, it can turn every boring study materials into bingeables, uh, study drama, short videos.

Yeah, you can create your first drama videos on your own.

Like, you can choose different storytelling mode, and choose different characters.

And also, you can upload your selfie, uh, so you can be the main character in your own videos.

And then upload any study materials, or just one prompt.

Then you can generate the videos.

Yeah.

Mmm.

So the, and we also want to do, like, a Dolingo app as our template.

Like, you can watch one video or three videos one day, and you keep the daily streak, and join the leaderboard, just like Dolingo.

Yeah.

So watch drama as long.

Let's learn.

Okay.

Can I see someone?

Yeah, yeah, yeah, sure, sure, sure.

Oh.

Let me show you my TikTok account.

It's like nearly 600 fans.

And I'll show you one of the dramas.

Okay, so I can do it this way.

Let's see.

I can do it this way.

Let's see.

Let's see.

Or I can do it this way.

Let me show you this one.

Let's see.

So is this a study thing or is it trying to sell that you can learn by...

Oh, it's a study thing. You can study the...

You can use it at the end. It will show the answer.

Yeah, I got it.

Okay, I know. I know this is .1.

Yeah. You got it.

Survivor's bias.

Yes, yes.

Yeah, that's good.

I think it's good. It's good. It's pretty good.

Okay, yeah.

Yeah, but for now we are still in the process of refining our content,

refining the storytelling lines with the knowledge.

Yeah.

Okay, so you think in the future, airway children, adults,

their learning materials will be highly personalized and gamified and a drama.

Yeah, because like in your daily study,

when you want to study specific knowledge,

maybe you can find specific videos to help you study,

but now you can just create your own videos to study,

just upload your knowledge you want to study.

Hmm, I think that's big.

We have experience, first, that people have no education,

and there is a teacher's voluntary education,

but the teachers, they are limited, the workforce,

and all the textbook, everything is the same.

And now with AI, with the production getting so cheap,

and with AI, you can understand it,

your audience can make it super personalized,

and cheap.

So, okay, we can see that future.

So, you see the future maybe in five years.

Airway children will be addicted to study.

Yeah, I hope so, yeah.

That's my origin of our product.

Okay, cool.

So, what's next?

What's the bottleneck?

The bottleneck, I think, up to now,

is like the cost of making AI videos.

Now it's cost like 0.05 per second.

So, like one video with 40 seconds,

it will be like, it will be like, like $2.

$2 per 40 seconds videos.

So, that's for one concept?

Yeah, that's for what concept?

$2.

Still fine, right?

I think that one we have saying,

it's not just made for one person.

If anyone who's interested in the survivorship bias,

you can still serve that $2 outcome to multiple audience.

Yeah, I think for my product,

I want to design it as if you want to create,

like, new videos or personalized videos,

I think you must pay for the personalized videos.

And for the daily videos,

you can watch Shade Black for free.

And we will create from the videos you want to study in advance.

So, that will not be costly.

And then for the creation, you need to pay, yeah.

Okay, cost of generation.

And secondly, how about the go-to-market?

Oh, yeah, I already have like over 20 raw users right now

using our website.

And they are giving me my feedback,

and I iterate my project.

And for the go-to-market,

that's a really big, big problem, yeah.

I'm still in the process.

I want to, like, our basic model may be B2B2C.

We want to talk with,

from some tutorial centers,

our schools, our teachers,

because our videos can help teachers to,

help teachers get their student attention back.

Because in class,

students may not pay attention to the teachers.

They will get bored easily,

and they will be distracted very easily.

So, I think I can help teachers to make a service

for their textbook.

Like, before the class beginning,

the teacher will show the videos

to tell the students what's this class about,

and what's the main point.

And this is also fine.

So, it will get students' attention back.

Right.

That's excellent for the video you showed me.

It's only 40 seconds.

Yeah.

And it's already very clearly told me

what survival shape bias is.

Yeah, yeah.

It's pretty fast and impressive.

And you were talking about ADHD.

Yeah.

Are you still thinking about that?

Yeah, yeah, yeah.

I think the first main group of our users

would be ADHD and procrastination.

Because ADHD and procrastination students,

like, they can't pay attention,

or they can't just right now start to study.

The gap, the gap from playing to study

will be very big for them.

So, I want to, you know, to help them

to turn to study mode very quickly.

Hmm.

Yeah.

That is your pilot users.

And for those 20 users, how do you find them?

I think mainly from my classmates and my friends.

Yeah, and I post, and I make a post at UChicago,

and some users just sign up.

Okay.

And many users, they are from TikTok

because our TikTok content is viral.

So, one of the students just commented below the videos,

and she asked me if I can do AP by all too for her.

So, I just made new videos for her,

and she signed up for our website.

AP?

AP by all.

It's high school students' content.

Oh, okay.

Yeah.

For her.

Yeah.

Also, I have some other, another stranger on TikTok,

and she talked with me and also signed up for our website.

Yeah.

And she said it's very convenient for students

to just upload and then create.

Okay.

Yeah, we talk a lot.

So, Alex, with those videos you generated,

you post them on TikTok, and some of them go viral,

and then we can see the true demand.

Yeah.

And some people reach out to you,

want to have their personal.

Yeah.

Okay.

The loop is there, and it's a cost.

It's how to go to the bigger market.

But still, yeah.

Yeah, yeah, yeah.

I think you don't need to answer all those questions right now.

Yeah.

It can develop.

Yeah.

I think the lags rate can prove that people really love it,

because it's over 10% lags rate.

And for the students who comment below the videos,

it can prove that our videos truly help them study.

They want to study more of our videos.

I think that's two big signals for our product.

Yeah.

Okay.

That's cool.

Um, AI adaptation.

What else?

What else do you want to talk about?

Um, yeah, also B2B2C is our best model.

We also want to cooperate with study tutorial center

that we can cooperate.

Like we can, uh, they can help us bring more students,

our users to our project, and we can help them

to acquire more students and buy our videos.

We can also do some advertisement for them.

So it's windy.

Yeah.

Okay.

So you need the resources of those, um, schools,

tutor schools.

Okay.

Got it.

Yeah.

The end users would be customers, uh, consumers.

Yeah.

So can we, um, talk more about yourself?

Yeah, sure.

What else do you want to tell the audience?

Uh, I think I have a lot of experience.

Like for my undergraduate.

Yeah.

I, at that time I studied, my major is molecular science

and engineering.

I studied materials.

Uh.

Material science?

Yeah, material science.

Okay.

So it must be hard.

Yeah, it's really hard.

Like I did, uh, the course is just fine for me.

Yeah.

Uh, but for the lab, I always, you know, stay in the lab and do many research.

And I, you know, for the, but the result is good.

Uh, I have, uh, patent, a utility patent in China and also published a paper of Jack's

AU.

Uh, it's a journal in United States.

It's very famous.

So yeah, that's good for me.

Yeah.

The time I want to, like, apply for a PhD at that time.

Yeah.

Yeah.

It's, yeah, it's a tough time.

Uh, so as an undergraduate published, uh, paper, um, very famous industrial, um.

Famous paper.

Yeah.

Famous journal in, uh, in United States.

It's Jack's.

Jack's AU.

Yeah.

Jack's AU.

So it's not easy.

So it proves you are very smart and hard working.

Yeah.

I think hard working is the most important one.

Yeah.

It must be diligent.

Like I, usually I every day go to the, uh, lab to watch my experiments because some experiments

are really long.

You must wait like for one day or two days to watch the results.

And then maybe wait for it to cool down and, uh, extract the sample and do some follow,

follow processing and then do the characterization.

Okay.

So what's the paper's name?

Paper's name is, it's really long.

It's, uh, in the morph, morph areas is, I designed, uh, zinc morph, uh,

metal organic frameworks.

Maybe you heard of it.

It's last year's Nobel prize.

Yeah.

It's very, but it's very normal materials.

It's, it hasn't been already applied into our daily life.

It's just in lab.

It's just in your search level now.

Uh, I'm not from the material background.

So what's that?

Uh, morph, metal organic frameworks.

It's like, uh, organic and inorganic hybrid frameworks.

What's that?

Oh, that's interesting.

Yeah.

Uh, the, for the paper, I, I, I made a very, uh, common application.

I investigate, uh, morphs in pesticide, like for the daily, daily, daily, daily, daily,

like stuff, if there's pesticide left over.

Yeah.

So we use morphs to test it, to test the percentage of the pesticide left over.

Yeah.

So what's the name of the paper?

I think I can find it out.

Oh, it's really long.

It's really long.

Come on.

Tell us what's the name.

Ooh.

Morph.

Morph.

Morph.

It's called Synergistic Aggregation Induced Immersive Linkers in Metorganic Frameworks for

sensitive and consultative visual sensing.

And it's JAX? JAX AU, yeah.

AU, 2025. Yeah, just last year.

Yeah, but it's called a really long time,

like nearly over three years, I just published this paper.

And you are the second? No, we are the

co-first author. Oh, co-first author, okay. Yeah, it's just not show here,

but we are co-first author. You can check it in the paper, yeah.

Sure, sure, sure. Okay.

So you have experienced a very boring study and

procedure. Now you want to make it a bump. Yeah, yeah.

That makes sense. Cool.